Is Web 2.0 for you?

You've heard of blogging, Search Engine Optimisation and social networking sites like YouTube and Facebook. You may even have heard of link baiting and RSS feeds. If you haven't, try typing in the name of your rival firm into Google and see how high they come up the rankings, do they have rolling news stories and presence on other websites? Annoying isn't it?
Overseas property agents are now fanatical about these new internet activities that are being grouped under the heading Web 2.0. It's a sales and marketing method used by internet-savvy professionals who are using the web as an affordable way to reach thousands of prospective clients. Although I don't know many overseas agents who are videoing themselves and putting it out on YouTube, I do know that in this credit crunch era, agents are all looking at ways to cut costs and increasing their presence on the internet.
At A Place in the Sun Live in ExCel London last week I spoke to the marketing managers of several agents and developers about how they're spending their marketing budgets and some replied: What budget!
One talked about their contra-deals with new business partners, two were gutted they didn't exhibit at the show because it was really busy, but they were all hoping to find a Search Engine Optimisation specialist who could get them more brand awareness on the internet.
As more agents compete in an ever-competitive marketplace you should consider two new services from Probis Website design, which can generate hot leads from your own website, and Search Engine Optimisation, a service that helps you climb Google rankings fast.